
Innovation Lab Design
Build sustained innovation capacity through carefully designed labs, hubs, and accelerators.

Create the conditions where breakthrough innovation emerges from collective genius.
Innovation isn’t about a lone genius - it’s about designing the conditions where diverse perspectives collide productively to generate breakthrough solutions.
Build psychological safety so people can take intelligent risks, surface hard truths, and learn from failure without fear.
Orchestrate creative conflict so that different perspectives clash constructively - generating heat and light, not friction and fatigue.
Design rapid experimentation cycles that test multiple pathways in parallel, generate real data, and accelerate learning.
Move beyond either/or debates to combine opposing ideas into elegant, integrated solutions that can scale.
In innovation labs and design sprints, we help teams move from abstract intention to concrete experiments - turning complexity into a series of thoughtful tests instead of high-stakes bets.
We combine Linda Hill’s Collective Genius framework with design thinking, psychological safety research, and complexity science to build innovation ecosystems that are disciplined as well as creative.
Our approach is grounded in:
We don’t just talk about innovation - we help you design for it. That means working on governance, incentives, culture, and leadership behaviors, not just tools and workshops.
Innovation ultimately lives in how people interact: how they frame problems, challenge assumptions, respond to pushback, and translate learning into decisions.

Build sustained innovation capacity through carefully designed labs, hubs, and accelerators.
Innovation labs are designed to:
We help you design the governance, processes, metrics, and culture that turn labs into engines of meaningful innovation.

Compress months of debate into five focused days of decision-making using structured design methods.
Our 5-day sprint arc:
Based on Google Ventures and Stanford d.school methods, tailored for senior teams and complex systems.

Learn to lead innovation by unlocking the creative potential of your system, not by having all the ideas yourself.
We work with the core paradoxes:
Drawing on Linda Hill's research at Pixar, Google, and other innovation leaders, this workshop helps leaders create communities that are willing and able to innovate.
Team Assessment
Using Amy Edmondson's framework, we assess the conditions that allow people to raise concerns and learn from missteps without penalty.
Assessment focuses on:
Rapid Prototyping
We guide teams through a condensed design thinking cycle that balances creativity with clear decision points.
Core stages:
Creative Tools
Combining elements from improv, SCAMPER, and brainstorming, this lab helps teams move beyond default thinking patterns.
Toolkit includes:
Resilience Planning
Use failure as a design tool - anticipating what could go wrong in order to build more resilient strategies.
Techniques include:
Structured Debate
Based on Linda Hill's research, we design conversations where strongly held views can collide constructively.
Session elements:
Structured Diagnostic Consultation
A rigorous 90-minute architecture that transforms complex challenges into testable interventions using peer consultation.
The five movements:
We use carefully designed exercises - from tower-build challenges to rapid prototyping labs - to reveal how teams handle ambiguity, pressure, and competing ideas.
These experiences are live case studies: they expose default habits, make culture visible, and create a shared language for leading innovation.
What teams learn: